UI/UX Design
Branding

Common

Privacy-first crypto trading platform

Completed on:

December 2023

Common.fi logo design process and evolution - Exploring visual elements and brand identity development
Common.fi brand color palette design
Common.fi billboard advertisement showcase

Our Design Approach

Weworkedonthefulluserexperience.Fromthelandingpagetotheswapscreen.Everythinghadtofeelclearandeasy.Weusedsimplelayoutsandsoftedges.Justenoughcontrasttoguidepeoplethrough.Noclutter.Justacleanpathfromconnecttotrade.Itworksthesameinlightanddarkmode.Thedesignfeelsseriousbecausetheproductis.
Common.fi brand identity system and design elements
Common.fi advertising campaign and marketing materials showcase
Common.fi social media content and brand messaging
Common.fi 3D design elements and visual assets

Swap and Animations

Weaddedanimationstomakethewebsitefeelsmooth.Pagesloadclean,andtransitionshelpusersfollowtheflow.Theswapscreenrespondsfastandfeelseasytouse.Everydetailwaskeptsimplesonothinggetsintheway.Itworkswellonbothdesktopandmobilewithoutslowingthingsdown.
Common.fi features section showcase
Common.fi NFT showcase
"Working with Byteory was easy. They understand design and Web3, and made everything simple to use and nice to look at. They knew what to do and didn't need much back and forth. This was our first time working together, but we're pretty sure it won't be the last."
Mateusz Raczyński - Marketing Manager at Common
Mateusz Raczyński
Marketing Manager at Common